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Marketing Veteran Joins Kelly MarComKaren Elwood named account managerCONTACT:
Sanford, N.C. – August 6, 2008 – Kelly MarCom, an integrated branding and advertising agency, announced that Karen Elwood has been named account manager. Her responsibilities include strategic planning and oversight for clients including municipalities and organizations in the financial services, health care and technology industries. Elwood comes to Kelly MarCom from Oceansos Marketing, a direct marketing firm based in Boston, where she served as vice president and worked with clients including 3Com, Borland and PTC. She also served as an account supervisor with McCann Worldwide, where she led direct marketing campaigns for Microsoft. Elwood’s career in marketing spans 20 years and the depth of her direct marketing experience makes her a true asset to the Kelly MarCom team. Her experience lies in both the business-to-business and business-to-consumer industries. With a specialty in multi-channel direct marketing, she has led programs that include customer retention, lead generation strategy, implementation and ROI analysis. Karen holds a Bachelor of Arts degree in communications and in English from Simmons College in Boston. Kelly MarCom, established in 1996 by founding agency officers Shelley Kelly and Lee County Commissioner Jamie Kelly, is an award-winning integrated branding and advertising agency specializing in strategic planning, research, marketing communications, public relations, event marketing and online marketing. The firm services a diverse client base including commercial and economic development, banking and finance, real estate development, healthcare and biotechnology. Headquartered in Sanford, N.C., with a Triangle-based office in Raleigh, N.C., Kelly MarCom consistently ranks among the best in the Triangle Business Journal’s Top Twenty Advertising Agencies and Public Relations firms and the Top Ten Graphic Design firms. For more information, visit www.kellymarcom.com.
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